Marketing Program Coordinator

Company: MeritDirect
Location: Boston
Posted on: February 25, 2021

Job Description:

Back before anyone was using the term "data-driven", MeritDirect was just that. Since 2000, MeritDirect has used a data first approach to solutions built for multi-channel B2B and technology marketers worldwide to enable growth. We are more than your typical B2B solution provider. We are an experienced group of B2B problem solvers. As B2B data specialists, marketing strategists, business analysts, data scientists, developers, technology experts and more, we work together to create powerful solutions that span customer acquisition, demand generation and account-based marketing. And everything that we do is aiming for one singular goal: GROWTH.When it comes to business marketing solutions, we PowerB2B.MeritDirect is seeking a Marketing Program Coordinator to join our growing Boston-area team. This is an incredible opportunity for an intelligent, energetic and self-motivated individual to play a vital role within a growing Client Service and Support organization.The Program Coordinator assists the Marketing Programs team with the planning, testing and execution of marketing programs for multiple clients. The Program Coordinator must have an unwavering attention to detail and a solid sense of collaboration and partnership with internal stakeholders and clients. This role will be working on enterprise accounts in the technology sector.Key Responsibilities-- Assists the Marketing Programs team with the planning, testing and execution of email marketing campaigns for multiple clients-- Serves as the day-to-day contact to multiple accounts, proactively communicating program requirements, timelines, and updates-- Creates campaign reporting and analysis to help clients understand campaign and audience performance-- Supports the Marketing Data team with audience sizing via proprietary MeritDirect tools and partnerships-- Assists the Marketing Programs team with managing relationships with email services providers-- Proactively identifies opportunities to integrate expanded MeritDirect products into accountsQualificationsRequired:-- Bachelor's Degree-- 1-3 years of experience in account or program management in an agency or B2B marketing environment-- Proficiency in Microsoft Office-- Experience managing email marketing campaigns in marketing automation or ESP platforms-- Ability to prioritize and manage work, adhering to multiple project timelines-- Proficient and eager to learn and understand new tools and technologies-- Exceptional interpersonal, collaborative, and creative problem-solving skills-- Strong work ethic and positive attitude is a mustDesired:-- Experience with marketing automation software (Eloqua, Marketo, HubSpot)-- Experience managing email marketing campaigns via ESPs (ExactTarget, Constant Contact, Adestra, MailChimp)-- Experience with Direct Marketing and/or Marketing Databases-- Experience working with project management tools (SmartSheet, Basecamp, Trello)This position is not eligible for employer visa sponsorship.

Keywords: MeritDirect, Boston , Marketing Program Coordinator, Advertising , Boston, Massachusetts