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Product Marketing Manager

Company: Michael Page
Location: Boston
Posted on: January 16, 2022

Job Description:

MPI does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, marital status, or based on an individual's status in any group or class protected by applicable federal, state or local law. MPI encourages applications from minorities, women, the disabled, protected veterans and all other qualified applicants.Summary

  • Rapidly growing SaaS company located in downtown Boston
  • Blend research and strategic insight to create sales enablement tools, positioning and messaging, and product go-to-market strategiesClient DetailsAbout Our Client Our client is an innovative SaaS company located in the Boston area that offers a platform for Infrastructure Automation. This company currently employs a team of around 300 and has experienced sustained growth since their founding in 2003. Our client is looking to hire a new Product Marketing Manager to continue to enhance the world of digital manufacturing.DescriptionDescription
    • Develop product messaging that differentiates new products from others in the market by addressing customer wants and needs
    • Subject matter expert for the Media Team, Sales, Corporate Marketing, Marketplace (Business Development) and Product Management to manage all activities
    • Work with Inside Sales Team to concept, create and deploy strategic demand-gen email, webinar and event programs
    • Ensure advanced TV marketing programs and activities remain strategically aligned to company goals
    • Use market research data to determine product pricing and inform marketing messaging to grow our competitive advantage
    • Through interviews, surveys, focus groups and sales data, identify customer use of current products, untapped opportunities, and buyer personas ProfileThe Successful Applicant
      • Experience working within a Marketing Solutions or Product Marketing team
      • Experience working directly with Sales and Product teams
      • Experience in developing marketing messaging that is both engaging and easily understood
      • Excellent product management skills
      • Organized, strong attention to detail with the ability to multitask
      • Strong verbal and written communication skills
      • 3+ years of experience of B2B SaaS Product Marketing
      • Experience working in the DevOps space This recruitment assignment has been retained exclusively by Michael Page. Submit your resume today and Daniel LaBelle will review within 48 hours of submittal. If you are deemed suitable, you can expect a callback within 72 hours of submission. Job OfferWhat's on Offer
        • competitive base salary: $120,000-$140,000
        • bonus structure
        • healthcare
        • dental
        • 401k
        • excellent work life balance

Keywords: Michael Page, Boston , Product Marketing Manager, Advertising , Boston, Massachusetts

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