Media Planner (Direct Hire, Hybrid, Boston)

Company: Communications Collaborative
Location: Boston
Posted on: March 21, 2023

Job Description:

Our client, a Boston-based advertising agency, is looking for a Media Planner.
Responsibilities:

• Support execution and measurement for all media efforts in collaboration with the local and national paid media team members
• Participate in development of integrated media plans and strategies and own plans, reports, and recommendations - seeing campaigns from start to finish
• Create briefs, decks, and reports
• Implement and monitor tracking of KPIs and overall ROI
• Construct and deliver detailed reports on a monthly basis
• Conduct industry, competitive, and audience research using media tools and agency resources
• Foster partnerships with vendors and other 3rd parties
• Execute a wide variety of online media (including display, video, paid social, digital audio, content marketing, email marketing, native, etc.) and/or offline media (print, TV, radio, OOH)
  Qualifications:
  • 4-6 years of advertising or media agency experience is required
  • Must have hands on media planning/buying, media reporting, and strategy experience from a small/mid-sized agency
  • Knowledge and experience with G Suite, Microsoft Office, self-serve social media platforms, and Google Marketing platforms (Campaign Manager, Google Analytics, Google Date Studio)
  • Must have strong written, verbal, and visual communications skills
  • This role is hybrid, two days a week in Boston
    Join a small, close-knit team of marketers and creatives to work with brands from all over to help tell their story.

Keywords: Communications Collaborative, Boston , Media Planner (Direct Hire, Hybrid, Boston), Advertising , Boston, Massachusetts