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Marketing Manager

Company: Unispace
Location: Boston
Posted on: September 14, 2019

Job Description:

Who We AreUnispace is a global architecture, planning and design firm with integrated project delivery capabilities. We seamlessly unite strategy, design, delivery and project management to ensure an exceptional client experience. Our culture is open, collaborative, and built on talent and experience that spans the globe. We enable our teams to provide diverse, fresh perspectives and to be courageous in challenging conventions of the way we work, live and learn. Who You AreYou're a rare and special breed: a digital marketing wonder and a true people person with magnetic energy. You thrive on understanding others, and creating compelling and branded stories that connect with them on an emotional level. You're energized by nurturing prospects and watching them grow. You can sit back, listen, and understand challenges - but also interject and bring new ideas to the table. Creative, collaborative and independent, we need someone who communicates effectively and can form strong relationships across all areas of our business - all while producing top quality digital content in a (sometimes) pressured environment.You'll combine your technical skills with your creative flair to create campaigns that are graphically compelling, representative of our brand and that convey our unique selling points in a way that shows value to potential and existing clients. We also need to document and advocate our work through photography, videography, and get the word out through events and awards. We'll provide the environment for you to grow and thrive, if you can provide sound knowledge of digital marketing automation platforms like Pardot or similar, graphic design skills via Adobe Creative Suite (mainly InDesign), and MS Office.In addition, a Bachelor's degree in marketing, communications or related field is preferred but not essential, and 4-7 years' experience in digital marketing coordination. Construction, property, design or architecture industry exposure would be a bonus but certainly not a must.Your skills and passion in a nutshell

  • You have excellent written skills and an eye for graphic design, with the ability to communicate a concept through a cohesive narrative while understanding tone of voice, and look and feel
  • You have a desire to learn and understand sales in our industry and how it enhance it
  • You enjoy organization and coordinating many stakeholders to work towards a common goal
  • You work well under pressure and to fixed deadlines
  • We want you to have opinions and express your thoughts/experience, knowing how to influence and persuade stakeholders to get to the best outcome
  • You are able to create good relationships with those around you - you need each other to succeed!
  • We are a high responsibility, high freedom, high accountability business and we need you to be able to work in that arena
  • Our pace is fast, we need someone who can keep up and enjoys consistently achieving and delivering
  • You recognize that any role has infinite growth opportunities if you embrace it and make it you own
  • You love finding a better way of doing things, with the desire to constantly improve
  • You are comfortable with change and ambiguity - taking them as opportunities to innovateLet's be clear... you'll be responsible for
    • Managing digital marketing campaigns through Email, LinkedIn, our Website and other channels
    • Working in a digital marketing automation platform - Pardot - to build and schedule marketing campaigns
    • Managing teams to execute marketing campaigns
    • Understanding our sales and business goals and proposing the best solutions to achieve them - as well as maintaining schedules and calendars to keep everything on track
    • Managing content generation, in consultation with our marketing and sales teams across the region
    • Working with marketing teams to adapt existing content for digital campaigns
    • Drawing together thorough campaign reporting
    • Scheduling and coordinating project, event and staff photography & videography
    • Providing event material support and coordination
    • Producing project award submissions
    • Giving input to and liaising with our PR agency
    • Preparing content for internal communications campaigns and presentations
    • Communicating with other marketing managers and coordinators within our global Marcomms team to ensure quality and consistency across regions.Technical knowledge, skills, and experience
      • 4-7 years relevant experience
      • Expert writing skills with an eye for graphic design
      • Project and people photography
      • Development of content, collateral, initiatives and events that promote the firm's value proposition
      • Events management
      • A/E/C industry or professional services firm experience
      • Knowledge of marketing principles, brand, product and service management, sales and business development
      • Understanding of changing market dynamics
      • Adobe Creative Suite (InDesign, Photoshop)
      • Deep understanding of the breadth and variety of communication skills and tools
      • Time managementWhat We Will Offer You'll gain exposure to the design and construction industry in an agile and collaborative global firm. This is a great opportunity to work within a friendly, design-oriented, and creative culture while growing your career.Sound like you? Don't wait, send us your resume!

Keywords: Unispace, Boston , Marketing Manager, Advertising , Boston, Massachusetts

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