Director of Analytic Consulting
Company: Epsilon
Location: Boston
Posted on: February 25, 2021
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Job Description:
Company DescriptionEpsilon is the leader in outcome-based
marketing. We enable marketing that's built on proof, not promises.
Through Epsilon PeopleCloud, the marketing platform for
personalizing consumer journeys with performance transparency,
Epsilon helps marketers anticipate, activate and prove measurable
business outcomes. Powered by CORE ID--, the most accurate and
stable identity management platform representing 200+ million
people, Epsilon's award-winning data and technology is rooted in
privacy by design and underpinned by powerful AI. With more than 50
years of experience in personalization and performance working with
the world's top brands, agencies and publishers, Epsilon is a
trusted partner leading CRM, digital media, loyalty and email
programs. Positioned at the core of Publicis Groupe, Epsilon is a
global company with over 8,000 employees in over 40 offices around
the world. For more information, visit epsilon.com. Follow us on
Twitter at @EpsilonMktg.Job DescriptionThe Analytic Consulting
Group partners with internal and external clients and data
providers, leveraging predictive analytics and advanced statistical
techniques to drive strategic thought and effective decision
making. As the Director of Analytic Consulting you'll provide a
clear, strategic vision and a plan for bringing actionable,
innovative analytic solutions to market.Responsibilities*
Collaborate with internal and external stakeholders to understand
the client's business situation and develop data driven insights
that can be understood and implemented to drive marketing
strategies* Align to the overall business strategy when driving the
direction of the team, projects, and processes* Provide overall
direction to the development of advanced analytic solutions and
strategies to new and existing clients* Develop project
requirements, analytic plans, SOWs, project timelines, and other
related materials for the management of deliverables* Serve as the
primary point of contact for all phases of the project; from
problem definition to presentation of results* Manage multiple
resources located in different geographic locations and projects
concurrently to ensure successful completion of analytic projects*
Account for the overall management of analytic projects; including
profitability, timeliness, quality and client value* Formulate
insights, championing and driving insights into action* Create
compelling presentations that provide actionable insights and
recommendations* Explore and capitalize on opportunities to
cross-sell and up-sell existing clients* Support the sales process
by assessing prospective clients' needs and crafting and presenting
proposals that meet those needs* Provide developmental and
managerial leadership to the Analytic Consulting Group* Enhance
internal relationships to ensure the objectives of our clients are
being met* Prioritize and monitor project progress against goals*
Communicate and engage with key internal business partners and
Epsilon clients to collaboratively solve business problemsMinimum
Qualifications* Bachelor or Master's degree in a quantitative
discipline* A minimum of 8 years professional hands-on experience
with statistical modeling, data mining, and advanced segmentation
using large marketing databases* A minimum of 5 years proven
managerial or supervisory experience* Proven experience managing
and delivering a wide variety of analytic solutions to internal and
external stakeholders* Experience with marketing measurement
process, frameworks, tools, campaigns and statistical algorithms*
Sound experience influencing a business or marketing strategy
through the application and/or management of advanced statistical
techniques and data driven solutions* Exceptional understanding of
consumer behavior and marketing analyticsDesirable Qualifications*
Advanced degree (Master's/PhD) in Statistics, Economics or other
quantitative discipline* Restaurant industry marketing
experience/knowledge* Demonstrate superior leadership to the
broader business and internal team* Excellent coaching and
mentoring skills* Hands-on programming experience in SAS, SPSS, or
related language* Ability to program in newer and emerging
languages such as R and Python* Large scale marketing databases,
data marts, data lakes such as Oracle, Netezza and working
knowledge of Hadoop, Amazon Redshift, Google Cloud and other big
data technologies* Understanding of the digital ecosystem with
experience with digital analytics tools such as Google Analytics,
Adobe Analytics and social analytic tools* Experienced with Data
visualization tools such as Tableau* Exposure to a broad set of
marketing channel analytics such as CRM, owned, paid and, social*
Some travel to client sites may be required (5-10%) as travel opens
upAdditional InformationGreat People, Deserve Great BenefitsWe know
that we have some of the brightest and most talented associates in
the world, and we believe in rewarding them accordingly. If you
work here, expect competitive pay, comprehensive health coverage,
and endless opportunities to advance your career.Epsilon is an
Equal Opportunity Employer. Epsilon's policy is not to discriminate
against any applicant or employee based on actual or perceived
race, age, sex or gender (including pregnancy), marital status,
national origin, ancestry, citizenship status, mental or physical
disability, religion, creed, color, sexual orientation, gender
identity or expression (including transgender status), veteran
status, genetic information, or any other characteristic protected
by applicable federal, state or local law. Epsilon also prohibits
harassment of applicants and employees based on any of these
protected categories.Epsilon will provide accommodations to
applicants needing accommodations to complete the application
process.* 1REF22703Y
Keywords: Epsilon, Boston , Director of Analytic Consulting, Executive , Boston, Massachusetts
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