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Director, Private Market Marketing

Company: Fidelity Investments
Location: Boston
Posted on: September 19, 2023

Job Description:

Job Description:Do you have experience in SaaS or Start-ups marketing? Are you an obsessed marketer with experience in managing all aspects of new business generation? Then bring your talents to this role and help us grow sales in our private market business.
The Role
As Director, Private Market Marketing, you will be responsible for strategizing, developing, and executing a channel marketing program with an emphasis on reaching and engaging centers of influence venture capitalists (VCs), lawyers and other private market ecosystem influencers both directly and indirectly.
You will be a member of the B2B marketing team who strives to build awareness and increase consideration of our private market offering. We are looking for a subject matter expert that will up-skill our team and specifically build out a marketing strategy to reach and engage with vital centers of influence.\u00A0 Some of the specific competencies we seek:

  • Creative, strategic problem solver with the analytical sensibilities to get from idea to action
  • Embrace \u201Cnewness\u201D- have an entrepreneurial spirit and excitement for the challenges that come along with building a business
  • 'Gets it done\u201D grit and determination to deliver, with the flexibility to adapt to changes along the way
  • Passion for developing innovative ways that maximize our brand equity and other competitive advantages for greatest impactThe Expertise and Skills You Bring
    • 7-10+ years of experience in digital advertising account management, marketing strategy/consulting or brand management; ideally some of those years in a start-up environment.
    • Experience with growth strategy using all acquisition marketing channels including owned and operated channels, business development, social and events.
    • Depth of experience of building and executing marketing strategies, and aptness to modify and adapt those strategies with the changing needs of the ecosystem.
    • Strong analytical skills: taking data, information, and insights to inform approach.
    • Hands on experience and general working knowledge of marketing tech stack tools such as Hubspot, SalesForce.
    • Exceptional verbal and written skills, and strong presentation skills.
    • High-degree of comfort with working in a highly matrixed and fast-paced, global company.
    • Bachelor degree with relevant major preferred.The Team
      Fidelity is a leader in the equity management and administration ecosystem.\u00A0 We enable companies from start-ups to Fortune 500 to seamlessly manage their equity programs and empower their workforce through Fidelity s comprehensive financial well-being offerings. We have been a leader in servicing public companies for their equity administration needs for over two decades, but through a recent acquisition, we have expended our offering of first-class services/solutions to serve private companies and their start-up ecosystem.Please see below for the salary range for work locations in Colorado only:N/A

      Please see below for the salary range for work locations in New York City, Westchester County, NY and Jersey City, NJ only:N/A

      Please see below for the salary range for work locations in California only:$126,000 - $169,000 per year

      This position is eligible for incentive compensation or an annual bonus opportunity.

      Please see below for the salary range for work locations in Washington only:N/A

      Certifications:Company OverviewFidelity Investments is a privately held company with a mission--to strengthen the financial well-being of our clients.--We help people invest and plan for their future. We assist companies and non-profit organizations in delivering benefits to their employees. And we provide institutions and independent advisors with investment and technology solutions to help invest their own clients' money.Join UsAt Fidelity, you'll find endless opportunities to build a meaningful career that positively impacts peoples' lives, including yours. You can take advantage of flexible benefits that support you through every stage of your career, empowering you to thrive at work and at home. Honored with a--, we have been recognized by our employees as a Best Place to Work in 2023. And you don't need a finance background to succeed at Fidelity-we offer a range of opportunities for learning so you can build the career you've always imagined.At Fidelity, our goal is for most people to work flexibly in a way that balances both personal and business needs with time onsite and offsite through what we re calling \u201C\u201D. Most associates will have a hybrid schedule with a requirement to work onsite at a Fidelity work location for at least one week, 5 consecutive days, every four weeks. These requirements are subject to change.We invite you to--Find Your Fidelity--at--.Fidelity Investments is an equal opportunity employer. We believe that the most effective way to attract, develop and retain a diverse workforce is to build an enduring culture of inclusion and belonging.Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate a request for an accommodation, contact the HR Accommodation Team by sending an email to--, or by calling 800-835-5099, prompt 2, option 3.At Fidelity, we value honesty, integrity, and the safety of our associates and customers within a heavily regulated industry. Certain roles may require candidates to go through a preliminary credit check during the screening process. Candidates who are presented with a Fidelity offer will need to go through a background investigation and may be asked to provide additional documentation as requested. This investigation includes but is not limited to a criminal, civil litigations and regulatory review, employment, education, and credit review (role dependent). These investigations will account for 7 years or more of history, depending on the role. Where permitted by federal or state law, Fidelity will also conduct a pre-employment drug screen, which will review for the following substances: Amphetamines, THC (marijuana), cocaine, opiates, phencyclidine.

Keywords: Fidelity Investments, Boston , Director, Private Market Marketing, Executive , Boston, Massachusetts

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