Marketing Senior Manager
Company: Boston Consulting Group
Location: Boston
Posted on: September 19, 2023
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Job Description:
WHAT YOU''LL DO As a Marketing Senior Manager within BCGs People
& Organization Practice Area (PA), you will support the global
Marketing Managing Director & Partner and broader Leadership PA
Team in the development and execution of our marketing strategy to
help build and strengthen client relationships and position the PA
as thought leaders in the market. You will have a global
responsibility with strong visibility to PA leadership,
independently managing the execution of broad portfolio PA
marketing efforts across all marketing channels including social
media, online (web), email products, press and media partnerships,
and internal communications Working across the PA to advance and
evolve the market offering and leading more junior team members,
you will help shape and execute the PA annual marketing plan,
acting as a face to the customer towards strategic partners. You
will manage publication pipelines and content distribution end to
end, plan and execute conferences, events and partnerships with
internal and external stakeholders as well as drive overarching
campaigns and own the PA marketing budget. Additional tasks include
reviews of PA marketing performance, preparation of recommendations
to key stakeholders as well as complex analysis to inform decisions
of the leadership team. Also, you will demonstrate an understanding
of the business context, products and offerings by supporting POP
leaders in developing external and internal communications, talking
points, and other commentary that will be distributed internally or
externally. YOU''RE GOOD AT * Self-starting with a strong work
ethic, entrepreneurial drive, service mentality and ability to work
both autonomously and in a multinational team* Independently
leading more complex, broader sub-functional teams independently to
execute marketing and communication projects.* Operating
effectively in a matrix organization and fast-paced environment
where ownership, accountability, and way forward may be unclear -
you drive for clarity* Complex project management, driving on-time
deliverables, anticipating and managing risks* Managing multiple
senior stakeholders, building consensus, persuading and negotiating
while being a strong team player across seniority levels - with a
strong presence and maturity* Leveraging a comprehensive external
network within the marketing community. Building your own network
of partners and relationships* Staying organized amidst a high
volume of complex projects and stakeholders* Strong teaming,
collaboration, and partnership skills, including across formal
reporting lines* Excellent written and spoken English a
prerequisite* Attention to detail and eye for design YOU BRING
(EXPERIENCE & QUALIFICATIONS) * Education and work experience: BA /
Masters preferred, at least 8-10 years experience* Events
experience strongly preferred. Professional services experience
helpful* Ability to effectively manage and drive area of
accountabilities, contributing to higher level agenda setting*
Ability to resolve complex issues and non-defined problems
autonomously, with full business acumen* Proven ability to lead and
manage junior team members* Excellent execution/ organizational and
communication skills* Outstanding written and verbal communication
skills* Excellent analytical capabilities* Highly professional,
service oriented, pro-active and flexible attitude. Experience
working in virtual and/or intercultural teams a plus* Advanced
proficiency in Outlook, PowerPoint, and Excel; Sales Force
Marketing Cloud and CRM experience a plus YOU''LL WORK WITH The
candidate will report to the POP Senior Director and Global
Practice Management Executive Director. He/she will also work
closely with members of the POP Leadership team when needed. He/she
will engage directly with Partners, Topic Leaders, Topic Managers,
Knowledge Team members, editors/writers, BCG''s global marketing
function teams (e.g. social media, email, online teams, media),
conference organizers, and the media as required.
Keywords: Boston Consulting Group, Boston , Marketing Senior Manager, Executive , Boston, Massachusetts
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