Director, BioPharma Solutions Leader
Company: Disability Solutions
Location: Boston
Posted on: September 28, 2024
Job Description:
About the Job
The Director, BioPharma Solutions---is a key member of the
Marketing & Solutions group, a group responsible for---defining the
future direction of FMI's portfolio of offerings for---Biopharma
partners and accelerating opportunities to pull-through FMI's
solutions across the drug development value chain. The role will be
responsible for one or more solutions to our BioPharma customers by
developing a product portfolio level strategy supporting the
lifecycle of product development including marketing requirements,
launch and annual integrated marketing plans in order to drive
successful product development with measurable impact on customer
utilization once on market.
This---role---works---cross-functionally with internal---and
external---stakeholders---and provides leadership to---shape
customer-driven, competitive offerings.
Key Responsibilities
- Own a product portfolio development and marketing strategy for
a FMI diagnostic product from a biopharma perspective to deliver a
measurable impact on customer utilization.
- Partner closely with Biopharma Marketing Insights and
Competitive Intelligence, Biopharma Partner Facing Leads,
Development Lead as well as Clinical Operations and Data Leads to
develop and maintain a deep understanding of the market,
competition, customer needs and technology capabilities. Complement
these sources by spending time with customers. Represent Voice of
Customer (VOC) expertise across the organization and embed this
perspective into all strategic product portfolio
activities.
- Demonstrate Industry & Pharma Knowledge: Understand market
trends, insights, and competitive landscape; Strategically use
market trends, insights, and competitive landscape to support
business case models, analysis of key metrics that define success,
forecasting sales and product demand, share performance, trends,
competition, customer critical success factors and needs through
interaction with customers for integration with programs to deliver
profitable market share and drive business goals.
- Develop and execute a comprehensive product portfolio strategy
that includes market needs, customer requirements, initial
assessment of resource needs, pricing strategy, business case,
launch logistics and marketing strategy to accomplish business
objectives.
- Collaborate with cross-functional stakeholders, including
commercial product portfolio lead, to ensure strategic
co-development and subsequent alignment on strategy, positioning,
and overall value proposition of the diagnostic product within the
Biopharma portfolio to guide product portfolio opportunities that
contribute to both business units and Corporate
objectives.--
- Accountable for development of comprehensive Target Product
Profiles (TPP) and Minimum Viable Product (MVP), as well as
customer requirements and supporting Biopharma business
documentation that incorporate customer needs, technical
capabilities, data deliverables, reporting and operational
constraints and financial considerations.
- Serve as the champion and the voice of the customer internally
to facilitate customer-driven trade-off decisions. Partner with
Product Development, Clinical Data and Operations and other
cross-functional teams to translate marketing and customer
requirements into product requirements and technical requirements
that satisfy market needs.
- Develop launch plans and strategies to ensure delivery of
product portfolio business objectives. Oversee the execution of
launch plans, maintaining momentum, monitoring progress, and
removing roadblocks where needed.
- Create training strategy and material in collaboration with
Biopharma Training Lead and deliver training to Biopharma Customer
Facing Leads. Deliver integrated marketing campaigns across
marketing resources to generate collateral for defined solutions
responsibilities, including materials for use in customer facing
presentations, and work closely with the Promotional Review
Committee (PRC) to ensure that all materials are approved for
use.--
- Lead Cross-Functionally: Drive progress towards a common goal
within and across teams at FMI; Communicate and collaborate
effectively; Resolve conflicts cross-functionally; Navigate
competing business priorities and dynamics--
- Drive Strategic Impact: Achieve results that forward FMI and
BioPharma strategy and OKRs; Demonstrate an action-oriented
approach to problem-solving to meet and exceed annual objectives
for FMI's product portfolio.
- Ability to travel 20% of the time.
Qualifications
Basic Qualifications:
- Bachelor's degree in business or scientific discipline
- 10+ years' experience in product, strategic management or
similar in pharma, diagnostics or health technology
Preferred Qualifications:
- Experience in diagnostics development and
commercialization--
- Product management or marketing experience a plus--
- Experience working in dynamic and growing teams; demonstrated
ability to operate and deliver in a fast pace environment and with
ambiguity--
- Working---knowledge---of---drug development and
commercialization--
- Depth of knowledge---of genomics and RWD and their place in
optimizing drug development--
- Ability to translate customer/market needs into product
technical and strategic requirements; ability to
develop---compelling,---new perspectives on existing
solutions--
- Effective---communication skills with the ability to
influence---cross-functionally and without authority--
- Strong business acumen, analytical thinking,
and---communication skills--
- Understanding of HIPAA and the importance of patient data
privacy--
- Commitment to reflect FMI's Values: Passion, Patients,
Innovation, and Collaboration
#LI-Hybrid
Keywords: Disability Solutions, Boston , Director, BioPharma Solutions Leader, Executive , Boston, Massachusetts
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