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Solutions Marketing Manager - Generalist

Company: Mendix
Location: Boston
Posted on: August 18, 2019

Job Description:

Mendix is on a mission to fundamentally reinvent the way applications are created, by abstracting the process and enabling everyone who has a stake in an enterprise's digital future - business people and analysts, web developers, software engineers, even CEOs - to meaningfully participate, thereby creating better applications faster. Our goal is simply to create the future of software development.As part of a massive investment in marketing to support our market-leading growth, we are looking for a dynamic, creative, and results-oriented Solutions Marketing Manager. Our ideal candidate is someone who understands solution marketing as ranging from solutions that are based on market needs served by messaging, packaging, and pricing; to solutions that are based on market needs served by product integrations. We're looking for candidates with backgrounds that demonstrate technical acumen, excellent written communication skills, hands-on curiosity, and a track record of successfully matching technologies with use cases and industries to create solutions.Responsibilities Include:

  • Gathering input from market research, sales teams, customer interactions, and knowledge of product roadmap to identify sufficiently large, specific, targeted use cases and/or industries where Mendix is differentiated.
  • Creating the messaging and positioning that maps the value of Mendix for this specific use case and/or industry. This may include messaging briefs, persona development, competitive positioning, and other source documents.
  • Collaborating with demand generation, lead conversion, PR, and AR stakeholders. Act as SME for Campaigns around these solution areas, and deliver demos, content, and assets for successful execution.
  • Partnering with Sales Enablement to educate sales teams on solutions offerings.
  • Connecting with Product Management to inform the long-term product roadmap as is necessary to continue delivering high-quality solutions content and programs.Requirements:
    • 5-10 years of relevant professional experience.
    • Bachelor's degree in a technical field (or, if in a non-technical field, demonstrated technical acumen in other accomplishments).
    • Success working across geographically dispersed teams.
    • First-hand experience with technologies and processes typically seen in application development, such as agile application development methodologies, application lifecycle management, DevOps, modern application frameworks, and the IaaS/PaaS technology space.
    • Success in marketing complex products or solutions, such as those that span different companies' product lines, those that span several industries with identified pain points, or those that offer a horizontal platform that is applicable to numerous use cases.
    • Comfort in interacting with external customers to gather market and pain point data and information.
    • Maniacal focus on delivering the best possible outcomes to our customers. Our ValuesWhile we live on different continents and work on different things, we are one team with a shared mission and set of values. We are passionate and strive for new heights, professionally and personally. We value collaboration, initiative and hands-on creativity. Above all else, we believe in a culture of growth, respect, and fun.Make your career at Mendix.There are precious few jobs that let you create the future. But you'll find one at Mendix. We pioneered low-code software development technology, which is arguably one of the most transformative technologies of the 21st century for building applications. Already, Mendix is the engine powering digital innovation for thousands of enterprises. The world of software will never be the same, thanks to Mendix. Neither will you, once you start making the future as part of the Mendix team. Important to know: Mendix is a Siemens business, which means we're backed by the resources and stability of one of the world's largest and most forward-looking enterprises. Think: job security.Since our company was founded in 2005, our aim is to create a great work environment for people at all stages in their careers. That's why we are so pleased and honored that we were rated a top Cloud Computing Company to work for in 2019, based on feedback from our employees on Glassdoor. Our organization is growing, in 2018 we added 200 new employees and opened new offices in the U.S., Germany and the Netherlands and we have plans to open a new office in the U.K. in 2019.

Keywords: Mendix, Boston , Solutions Marketing Manager - Generalist, Executive , Boston, Massachusetts

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