Data Analyst

Company: Lewis PR
Location: Boston
Posted on: June 12, 2021

Job Description:

About LEWIS

The company is an integrated creative marketing agency that has gone from start-up to multi-national in a little over two decades. The company now ranks in the top 40 agencies worldwide and has 24 offices. Its success is due to a combination of factors: talented people delivering award winning campaigns; expanding client relationships into new markets or services; making strategic acquisitions. The agency, its people and client campaigns have won many prestigious awards, including Cannes Lions, Digital Impact, Holmes Report, ICCO, PRCA and European Excellence.

Purpose of the role

LEWIS is seeking a Data Analyst to join its growing team. The selected individual will have the opportunity to create meaningful PR/Social measurement and digital metrics for clients, and to work on all phases of research, analytics, and reporting projects. The position will report to a Managing Director or Account Director, and will be located in one of LEWIS' US Offices.

Key responsibilities and tasks

• Work with various data sources to create measurement metrics for PR, social and digital campaigns
• Serve in a client facing role for measurement engagements
• Ability to perform secondary research of various industries
• Assist client teams as they work with clients to create market research or reports for campaigns
• Provide project management for market research or reporting projects
• Assist with creating survey questionnaires or report templates
• Generate charts and graphs that will be used within reports
• Assist in creating internal and client-facing reports
• Program online surveys and assist in conducting focus groups

About you

• 1-3+ years of data entry or market research experience desired
• Proficiency with Microsoft Office Suite (Excel, Word, PowerPoint, Access)
• Knowledge of current media analysis tools (Meltwater, Traackr, Cision, etc.)
• General knowledge of digital marketing analytics or web analytics tools (Google Analytics, Moz, SEMrush, Hubspot, etc.) is a bonus!
• Experience with dashboard and/or visualization software (such as Domo, Tableau, etc.) is a bonus!
• Ability to provide project management for internal market research projects
• Experience writing client-facing materials
• Strong interpersonal skills and the ability to work within a cross functional environment
• An entrepreneurial spirit, who can work with minimum direction

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that LEWIS is a place where everyone can thrive.

Keywords: Lewis PR, Boston , Data Analyst, Other , Boston, Massachusetts